Mobile application development is the latest IT buzz. Almost all businesses, whether they are online or offline, want to go mobile with dedicated smartphone app development. But, creating an application successfully does not always mean that the app can be marketed or advertised successfully too, particularly when most of the developers have expressed dissatisfaction with the current app marketing & advertising techniques. As of Venturebeat.com’s report of June 2013, about 70 percent application makers were not satisfied with the then choice of techniques for marketing and advertising an app.
And it’s natural too, particularly when leading app stores like Apple’s iTunes and Google’s Play Store together have more than 2 million apps. But it’s not that much difficult too because experts have already shared their ideas to promote and market an app. So, do you know how to promote an application?
When it comes to mobile application development, there is need of creating a systematic plan for its marketing and promotional strategy. Once developers follow it, they reduce gap between success and their application.
But, what will happen if the product to be promoted or marketed, isn’t that much perfect. If you have finished up with a bad product or app, the only way left is improvement. But if you haven’t implemented your idea or it’s only on papers so far, it’s recommended that you hire an app development firm to professionally realize your idea into reality. However, there are certain aspects to be considered in hiring the best mobile application development company. Experts know how to choose a platform that fits the idea of the app. They know how to innovate it to keep it up to the latest market trends and how to resolve security concerns so that end-users can be ensured with utmost level of security.
Apart from developer’s platform expertise, ability to innovate the idea and capability of providing great safety, you must also have answers for these questions before hiring a mobile application development company:
- Is the developer registered?
- Is the company able to provide its portfolio?
- What are the modes of communication?
- What is the size of developers’ team?
- The copyright ownership
- The fee-payment terms for the project.
But if you are developing an app for venturing your own idea, developers have already shared top of the tips for this purpose too. And according to these tips, you must have following things in your mind while going to begin the development:
- Who will benefit from the app?
- Do you have expertise to realize the idea?
- Does audience use the devices you want to target?
- Is the idea matured enough to invest in.
See more at: What are the top four tips for any mobile application development?
Other things that help you make a perfect app include:
- Considering the life-cycle of an app
- Make the app with mobile-friendly scenario
- Does the app fulfill any clear business goal?
- Are you able track the progress of the app.
So, it’s really not difficult to make an application, but it is not easy to make an app really help people. Apps, based on research and designed by professionals, and are serving at least one purpose, really change the world. Can your app change the world?
More information @ Rapidsoft Technologies