There is no other technology that would replicate mobility any time soon. The technology of mobility has fascinated the world; we have developed great dependencies on smartphones and apps and have almost left using your regular PCs like desktop or laptops for most of our computing requirements. Smartphones are our new PCs. And they really do not disappoint us.
The business world is also aware of this rapid transition. They know what’s happening in their online markets. Many have already observed or are observing that how the power of smart mobility and apps is giving an edge to their competitors. They are learning that how few competitors in their domains have already applied apps to their systems and opened the doors for limitless opportunities for them.
Are you one the businesses which is still far from experiencing what smartphones and a custom mobile application development do for you? If yes then it’s just the right time to enter the realm of smart mobility with a dedicated mobile app.
So, what would you do to get an app? Will you hastily hire a mobile application development company and assign your project to it? But hold and don’t go this way at all.
You must hold because there are already 2 million apps for iPhone and 3.8 million for Android phone on their respective stores. If you don’t hold, chances are that your app will get lost in the wild and do nothing.
When a competitor is your key inspiration and, you want to make an app similar to him, you may likely to make lots of mistakes in your mobile application development. It’s why because you are not working with an original idea but copying others. Getting an app is a careful move. You can make mistakes at any stage. Here are the top of the mistakes that can spoil your mobile app development.
Launching the app development without a clear purpose
Initiating a mobile app project just because your competitors are also doing the same isn’t a nice idea. You should have a well-defined purpose to get an app before employing a development company.
You should have a clear goal you want to achieve with the app. Is your app going to be a brand promotion tool? Do you want your app to educate your audience who may be your own employees or your customers? Will your app be a quick window for customers accessing you with their queries round the clock? Or is your app itself going to be a product generating revenue for you. Is this going to serve as a medium or platform allowing you to sell your services or products online?
So, you must clear what’s the real motive behind an app and then hire a developer.
Developing the app without knowing which platform will suit you the best.
Ultimately we have two leading platforms, Android and iPhone, with more than 99% market share. Of course, it’s now way easier to get an app to these platforms in comparison of past when we had 4 mobile OSs in race.
But that’s not all. We still have different audiences on different platforms. Not all apps are created for all mobile platforms. There are many cases in which the apps were launched for a single platform only. Businesses or developers do that because they know which one is their target platform and which one will hardly deliver them any response.
When developing an app, make sure you know which platform will deliver the best response you need to make the app successful.
There are few determiners that will help you decide your target platforms.
- If you want your application to be downloaded by mass, Android is the suggested platforms.
- If you want to make money through in-app purchases or a single-time sell, iOS is the best platform for it.
- If you want to target the markets in USA, UK, Australia, South Korea, Japan and UAE, the preferred platform should be iOS.
- If you want to target developing countries, the target platform needs to be Android.
A dedicated research will guide you which one between iOS and Android or if both should be your target platforms.
Not deciding which one will be the best monetization model.
Businesses always know how their apps will make the profit for them. An internal app helps employees easily complete a variety of operations. An app for field-force helps field-executives timely access the useful information and converts a customer-call into the deal. In both the cases, apps will contribute to enhance the productivity of employees. An app not falling in these two categories will be a medium through which customers will reach you and make purchases to your products. Also, the app can be a platform for the business-customer relationship.
In all cases, an app is supposed to return something to its owner. If your app itself is a product then always make sure you have chosen the best of the monetization models to keep making revenue and giving your app a mean to survive.
Not considering about the bandwidth of users’ internet-connections
Businesses need to pay little more over this issue. Think of a condition in which a user isn’t getting appropriate internet buffering. If an application isn’t optimized to work on the slow internet connection, it will not load in user’s device. The user will, of course, be frustrated, regardless of knowing that it’s the bandwidth which does not let him or her use the app.
So who is responsible for this irregularity? Naturally, it’s your app because several elements in that were not optimized for slower devices. Make sure that your app receives the best optimization to perform on slow internet connections too.
No thorough testing and frequent updates
Despite mentioning this point in last, you need to your pay attention on testing, updates, and the developments of UI and UX before the beginning of a project. A part of success wholly depends on testing, updates, UI and UX of your app. This is the first thing that will be interacted by users. If they do not feel inspired or encouraged at this point, they will move back by uninstalling the app.
Also, make sure that the on-boarding of the app is smoother. The on-boarding decides whether a user will continue to use it or discard it.