The war is on and it will be heck of a show! Yes. We are talking about smartphone Operating Systems. In this exciting time we find smartphone Operating Systems themselves battle against each other!
While the mobile industry is flooded with ideas like comprehensive mobile platforms, the consumers prefer a simple, useful but innovative platform. Meanwhile unveiling operating systems is a plus that itself creates the differentiating factor.
Let’s take a look on what is going on OSs at this moment! Apple recently showed off the next version of the iPhone OS, version 4.0 to collect more demanding crowd. As Apple has been so far criticized due to lack of multitasking and other essential features etc., they have increased focus on filling the holes at all.
Many of the market experts say that the smartphone market is mostly influenced by the battle between different mobile operating systems available on handsets now-a-days. Experts say that Symbian is trying to remain the leader on all charts over the next few years while Android is trying to cut away at the Symbian market share.
As Android is an open source OS, nobody can ignore this platform. Android itself is also developing at an amazing pace. Since the launch of its OS 1.5 in 2009, Android has tried to let users have better experience. And it came up with OS 2.5 in 2010.
RIM’s Blackberry is perfectly positioned for a strong growth in 2010 and afterwards with a diverse OS portfolio. And it has seen a growth in market share in the non-enterprise segment.
As network connectivity and speed is increasing day by day, experts think that Google Android will be the dark horse in this race and projected to achieve double digit market share by end of 2012. Then the likes of Microsoft Windows Mobile would face the challenge to maintain their market share unless they take some major steps in regards to the design and the OEM partnership.
According to Canalys research the global sales of smartphones will increase from around 165.2 million in 2009 to 422.96 million in 2013, and escalating the total numbers of smartphones using community to 1.6 billion. The firm’s market research also forecasted that the global market for smartphone applications and games is worth $4.66 billion in 2009, which will rose to $16.60 billion, in 2013.
So let the OSs’ battle keep on!